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About Us

OUR PROMISE TO YOU

· To create soulful imagery and tell your story in a way that makes you and your future generations laugh and cry

· To compose stunning portraits that make you hold your breath while capturing your most honest and magical moments

· To carry your trust as we bring your photographic dreams to life through our hand-designed albums, fine wall art, and archival prints

What an honor it has been that thousands of people have welcomed us into their hearts and homes for nearly 30 years.  We hope to earn the opportunity to get to know you and photograph your unique story through our lens. 

Warmly,
The Captured Moments Team 

HISTORY

Captured Moments AZ is a family-owned portrait photography studio founded by award-winning photographer Rita Sherman. Located in the heart of Scottsdale, Captured Moments AZ has been providing Arizona with timeless portrait photography since 1993.

In 2004, Rita, Founder and classically trained photographer, expanded her team by adding her daughter Sydney Sherman, CEO, and Heather Montasir, Production Director and Lead Photographer. In the last 12 months, the company has added Allison Jourden, Associate Photographer, as well as a Social Media Coordinator and Blogger, Brionna Raum to help with demand in this growing business.

These five women are the foundation behind this expanding all-female business.

In a continuous effort to provide the latest offerings to our valued clients, Captured Moments AZ is launching their new division, CM Elite. 
CM Elite will offer modern headshots and exceptional service for the current professional’s needs. They are excited to work with both small and large companies. They promise to capture on camera what makes you exceptional.

In order to create an in-studio, private sales presentation area, they recently renovated their 1600 square foot studio to accommodate larger groupings in-studio as well as added back on the 600sq ft original studio space in Stable Galleria located on NE Corner of Cattletrack Rd and McDonald Rd.

"I have not just one, but a team of talented artists who combine their expertise and talent to offer sessions for just one person up to whole companies and teams with equal ease. There is a synergy among us; that's what's special. We are a small, family business that continues to grow and keep up with our changing times."

- Rita Sherman, Founder

Rita Sherman - Founder

Rita is the fearless founder, owner, and original portrait artist of Captured Moments. A southern girl at heart, she was born in Winston-Salem, North Carolina, and received her bachelor's degree from Converse College. She has been creating timeless portraits for over 27 years and has picked up quite a few awards and accolades along the way. Her rare and extensive training in portraiture, posing, and lighting techniques set the bar for the caliber of expertise that has now become invaluable to clients. A mother-figure to all who know her, Rita's creativity flows from a sincere love for family and authentic relationships.

Sydney Sherman - CEO

Sydney moved from Littleton, Colorado to Scottsdale, Arizona in 1987. Art came naturally to her as a child and she took her passion to Tucson, Arizona where she earned her bachelor's degree in Photography and Visual Communication with a minor in Business from the University of Arizona. She joined her mother, Rita Sherman, in Captured Moments as a full-time portrait artist in 2004. It was at this time that Captured Moments began to have two photographers on every shoot, which is today one of the services that make Captured Moments stand out from other photography studios. Sydney creates from a sincere desire for every person she meets to realize the beauty they inherently hold within them. Her most recent vision for the company was to add a new Luxury Professional Headshot Division and the expansion of the studio to accommodate this idea was completed during Summer of 2020.

Heather Montasir - Production Director and Lead Photographer

Heather joined Captured Moments in 2004, bringing her world-class editing skills and classical portrait training with her. An Arizona native, she earned her bachelor's degree in Studio Arts/Photography with a Small Business minor from Arizona State University. Heather's creativity flows from spending time with her family, and her belief that capturing special moments with the people you love is one of the most important things in life.

Allison Jourden - Associate Photographer

Allison joined Captured Moments in 2019 and has found that her favorite part of being a portrait photographer is the fact that portraits bring families together like nothing else, with everyone donned in their best smiles, and constantly making each other laugh. She has called the Sonoran Desert home since she moved from Muskegon, Michigan in 2004. In 2016 she graduated from Northern Arizona University with her Bachelor's degree in Photography and a minor in Business. Allison is passionate about spending time in nature and loves to get outside on a good hike whenever she can. The only thing she loves more than simply being in nature is photographing in nature, so she adores when clients want to get outside and explore the beautiful scenery Arizona has to offer.

Brionna Raum - Social Media Coordinator and Blogger

Brionna joined Captured Moments in 2019, and since then she has been dedicated to ensuring that Captured Moments is artfully and accurately represented to the world. She earned her bachelor's degree in Communication with a minor in Film Production from Barrett, the Honors College at Arizona State University, where she also gained her background in digital marketing for on-campus organizations. Brionna grew up in Arizona and has always been involved in the arts, whether through music, theater, or filmmaking. Her passion comes from a sincere desire to tell people's unique stories.

Captured Moments photographs in Phoenix, Scottsdale, Paradise Valley, Chandler, Mesa, Gilbert, Fountain Hills, Tempe, and more.

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